REVIEW · THE USA

Salem Booze and Brews Haunted Pub Crawl by US Ghost Adventures

4.5 · 413 reviews 1 hour 30 minutes (approx.) From $36 Operated by Salem Ghosts By US Ghost Adventures · Bookable on Viator
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Salem’s old streets take on a different mood after dark, and this tour makes good use of that setting. You move between bars while hearing stories tied to the Joshua Ward House, haunted businesses, a small bookshop, and ground where grim events once took place. I like the mix of local folklore and nightlife, and I also like that the guides often make the outing social rather than formal.

The strongest guides, including Jenna, Andy, Bella, Kristen, Michael, and Susan, add humor, drink suggestions, and room for questions. The main caution is that this is not a package with drinks included, and bar access can be uneven. On crowded nights, you may wait for service, sit apart from your group, or visit a different venue than expected.

Key points before you book

Salem Booze and Brews Haunted Pub Crawl by US Ghost Adventures - Key points before you book

  • Three bar stops are planned: You receive about 30 minutes at each stop, with extra haunted locations explained along the walk.
  • The stories are the main event: The tour focuses on reported hauntings, deaths, unexplained activity, and Salem’s witch trial era.
  • Drinks cost extra: The $36 ticket covers the guide and storytelling, but not alcoholic drinks or gratuity.
  • Guide quality matters: Jenna, Andy, Bella, Kristen, Michael, and Susan have all been praised for humor, pacing, stories, and drink advice.
  • Halloween needs special planning: Street closures, huge crowds, and limited bar space can make the night much less orderly.
  • Expect a social walking tour: The group can include up to 20 people, and the experience works best if you enjoy meeting new people.

A haunted night walk through Salem’s drinking spots

Salem Booze and Brews Haunted Pub Crawl by US Ghost Adventures - A haunted night walk through Salem’s drinking spots

The Salem Booze and Brews Haunted Pub Crawl begins at East India Square, at 158 Essex Street, and returns there at the end. The official duration is about 1 hour and 30 minutes, though one detailed account describes roughly two hours when the group’s time at the bars and nearby stops is counted.

The format is simple. You meet the guide, walk to a bar, hear a story, order your own drink, then move on. Along the way, the guide pauses at haunted buildings and historic corners. This gives the night a little more shape than a standard bar crawl, since each drink stop is tied to a story about Salem’s past.

I like this setup for a first evening in Salem. You get an orientation to the central streets, a look at several drinking spots, and a few spooky locations without committing to a long walking tour. It is also an easy way to meet people if you are traveling alone or with a small group.

The tradeoff is that the experience depends on the guide and the condition of the bars that night. A good guide can turn a short pause outside a building into a memorable story. A rushed guide, a packed bar, or a long wait for drinks can make the same 30 minutes feel thin.

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What happens at the first bar on Washington Street

The first listed bar is at 87 Washington Street. Its ghostly reputation comes from reports of glasses shattering without an obvious cause. Kitchen staff have also described a sudden feeling of sadness when the bar is empty.

This is a useful opening stop because it sets the tone without asking you to take the supernatural claims too seriously. You hear a short account, look around an active bar, and decide for yourself how much weight to give the story. The contrast between ordinary nightlife and talk of unseen activity is part of the fun.

You should not expect the ticket to include a drink. Alcoholic beverages are purchased separately, and the 30-minute stop may be enough for one drink if service is quick. On one outing, the first bar was so busy that ordering took more than 20 minutes. Another account noted that a group was asked to sit only at the bar, which did not have enough room for everyone.

For that reason, I would treat the first drink as optional. If service is slow, listen to the story, enjoy the setting, and do not feel pressured to finish a drink before the group moves on.

The Joshua Ward House adds Salem’s darker edge

Salem Booze and Brews Haunted Pub Crawl by US Ghost Adventures - The Joshua Ward House adds Salem’s darker edge

The Joshua Ward House is one of the most important story stops on the route. It is described as a major paranormal site, with accounts of strange experiences reported by staff and people who have visited the property.

The guide explains the haunting from the street rather than taking you inside for a separate admission visit. That distinction matters. You are hearing a tale connected to the building, not receiving a private investigation or a guaranteed supernatural encounter.

This stop also gives the crawl a stronger connection to Salem’s past. The city is famous for the 1692 witch trials, but its spooky appeal is broader than that single chapter. Stories about houses, businesses, staff, and former residents create a sense of how old events remain part of everyday Salem.

The best guides use this pause to answer questions and connect the building to nearby sites. Andy has been praised for making solo participants feel included, while Bella has been noted for adding details at each haunted location and keeping the group together as it moves.

Rockafellas: a busy bar with a haunted reputation

Salem Booze and Brews Haunted Pub Crawl by US Ghost Adventures - Rockafellas: a busy bar with a haunted reputation

Rockafellas Restaurant is presented as a lively bar and restaurant where ordinary parties and unexplained incidents share the same address. Staff have reported strange happenings during late-night cleaning, with some finding the building unsettling when they are alone.

As a pub-crawl stop, Rockafellas offers a change from the street stories. You can order a drink, sit or stand with the group, and hear about the people who work there. The setting is more social than frightening, which keeps the night from becoming a string of gloomy tales.

Still, you should confirm the evening’s actual route with your guide. The advertised stops have not always matched the places visited, and some outings included only one of the named bars. That may result from capacity, operating arrangements, crowd levels, or a last-minute route change, but it can disappoint you if a particular venue is the main reason you booked.

At a busy stop, patience helps. You may not be seated with the full group, and getting a drink can take time. Kristen has been praised for giving people enough time to order, chat, and ask questions, which is exactly what you want at this point in the evening.

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A bookshop, a haunted window, and stories between bars

Salem Booze and Brews Haunted Pub Crawl by US Ghost Adventures - A bookshop, a haunted window, and stories between bars

The walking portions fill in the gaps between the three drink stops. One pause takes place near a small bookshop associated with stories of death and a possible figure seen in the windows.

This is the kind of stop that makes the crawl more than a sequence of bars. You are looking at an everyday storefront while hearing about an unusual event tied to it. The effect is modest but entertaining, especially after dark when reflections and dim windows can make ordinary details seem less ordinary.

The guide may also point out other haunted places along the route. One detailed outing included about four additional locations where the group stopped to hear stories. These short pauses are valuable because they add variety and help you notice Salem’s streets rather than simply following the group from one drink to the next.

Pay attention to the guide’s speaking pace. One account found a guide difficult to understand because the stories were delivered too quickly. If you cannot hear, move closer and ask the guide to repeat the last part. The group size can reach 20 people, so standing near the guide is a practical choice.

Village Tavern is the final stop

Salem Booze and Brews Haunted Pub Crawl by US Ghost Adventures - Village Tavern is the final stop

Village Tavern, a bar and grill, is the listed final stop. Here the focus shifts toward the ground beneath the business. The site is associated with people who died there, and the story says their voices can still be heard pleading to be spared.

The last stop is less about rushing to another location and more about ending the night with a drink. You can compare notes with the group, ask the guide about earlier stories, and order something before returning to the meeting point.

One detailed account described three bars with about 30 minutes at each, with the final bar serving as the place to finish the evening. That arrangement makes sense. You do not want to end with a frantic walk or a final story delivered while everyone is trying to leave.

The drawback is that not every outing reaches all three advertised bars. If the final venue changes, the experience may feel more like a ghost walk with drinks than a full pub crawl. I would book this for the combination of stories and bars, not for a guaranteed drink at one particular address.

Guides make or break the experience

Salem Booze and Brews Haunted Pub Crawl by US Ghost Adventures - Guides make or break the experience

The most praised part of this crawl is the guide. Jenna has been singled out for adapting the tour to a small group and encouraging questions. Andy has been praised for including everyone, especially people who arrived alone, and for giving clear departure times and five-minute warnings.

Bella has been described as a strong storyteller who added details at each haunted stop and kept a large group moving. Kristen received praise for allowing time to order, talk, and ask questions. Michael was noted for his welcoming approach and good bar choices, while Susan was praised for storytelling and drink recommendations.

That range tells you what to look for in a good outing: a guide who can speak clearly, keep time, explain the history, and still let the evening feel relaxed. Some guides may also share personal experiences or recommend a book they have written. That can add character, but it may feel off-topic if it takes too much time away from Salem’s stories.

I would arrive ready to participate. Ask questions, stay near the guide, and listen for the instructions about when to leave each bar. The group moves several times in a short period, and a few minutes of inattention can leave you searching for the party.

Is $36 a fair price?

Salem Booze and Brews Haunted Pub Crawl by US Ghost Adventures - Is $36 a fair price?

At $36 per person, the value depends on how much you want the guided storytelling. You are paying for a local guide, a planned route, haunted tales, and access to a social evening that combines sightseeing with nightlife. You are not paying for drinks, food, or gratuity.

For many visitors, that is a fair price for a 90-minute introduction to Salem after dark. A self-guided pub crawl may cost less for the tour itself, but you would need to research the haunted locations, plan the route, and supply the stories. This experience handles those parts for you.

The value drops if you expect a drink in the ticket price, a seat at every bar, or guaranteed access to all the named venues. It also drops if a large crowd causes long waits. Budget separately for drinks and consider eating before you arrive, since 30 minutes at a stop may not provide enough time for a full meal.

The tour has received a 4.6 rating from 413 ratings, with 90 percent recommending it. Those figures suggest a strong overall experience, but the low scores point to real concerns about route changes, meeting-point confusion, weak storytelling, and crowded bars. I would call it good value for flexible visitors, not a guaranteed polished night out.

Timing, weather, and practical planning

The meeting point is East India Square, 158 Essex Street, and the tour ends back there. You receive a mobile ticket, and the experience is offered in English. Confirmation is sent within 48 hours of booking, subject to availability.

The group can include up to 20 people. That is small enough for a personal guide when the group stays together, but large enough to create problems at a narrow bar or crowded counter.

Wear comfortable shoes. Salem’s streets can include uneven and cobbled sections, and you will be walking between stops. If you visit during Halloween, allow extra time for street closures and crowds. One person missed the tour after spending more than 40 minutes trying to reach the meeting area, while another group struggled to find the guide among many tour parties.

The company allows service animals, and the meeting area is near public transportation. Most people can take part, but you should be comfortable standing, walking between venues, and keeping pace with the group.

The tour depends on good weather. If poor weather causes cancellation, you are offered another date or a full refund. You can cancel for a full refund up to 24 hours before the start time. Inside that 24-hour window, cancellations and changes are not refunded or accepted.

Who should book this Salem pub crawl?

I would choose this outing if you want a light dose of ghost stories with drinks, conversation, and a short evening walk. It suits couples, groups of friends, solo visitors who enjoy meeting people, and first-time visitors who want a quick introduction to Salem at night.

It is less suitable if you want a serious paranormal investigation, a quiet history lecture, or a fixed route with guaranteed entry to specific bars. Families can attend, but the pub setting and alcohol-focused format make it better for adults.

My practical advice is to book on an ordinary evening rather than Halloween, arrive early enough to find East India Square, and check any text updates about the meeting point. Keep your plans flexible, eat beforehand, and think of the $36 as payment for the guide and stories. If you can do that, this is a fun way to connect Salem’s dark tales with its modern bar scene. If you need a tightly controlled itinerary, you may be happier planning your own route.

FAQ

How long does the Salem Booze and Brews Haunted Pub Crawl last?

The listed duration is approximately 1 hour and 30 minutes. One detailed account describes roughly two hours, with about 30 minutes at each of three bars and several story stops along the way.

How much does the tour cost?

The price is $36 per person. Alcoholic drinks and gratuity are not included.

Where does the tour begin?

The meeting point is East India Square, 158 Essex Street, Salem, Massachusetts 01970.

Where does the tour end?

The activity ends back at the meeting point.

Which bars are included?

The planned route lists a bar at 87 Washington Street, Rockafellas Restaurant, and Village Tavern. Stops can change, and some outings have not reached every named venue.

Are drinks included in the ticket price?

No. You buy alcoholic drinks separately at the bars.

Is the tour offered in English?

Yes. The experience is offered in English.

How many people can join the tour?

The maximum group size is 20 people.

Can I cancel for a full refund?

Yes, if you cancel at least 24 hours before the start time. Cancellations within 24 hours are not refunded. If poor weather cancels the activity, you are offered another date or a full refund.

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